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SEOOrganic search strategy, technical fixes, links and local listings.AEOGet cited by ChatGPT, AI Overviews and Perplexity when buyers ask.PPC AdsGoogle & Microsoft Ads managed end to end, from structure to landing page.Social MediaOrganic growth and paid campaigns on LinkedIn, Meta and YouTube.Web DesignHigh-converting sites built SEO-first, from brief through to go-live.
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Case Studies

Work I have built and the results it produced

Every project here is real client work, with the figures taken from the accounts rather than rounded up for the page. Filter by what you need, or read the lot.

Showing all 8

AI enquiry qualification case studyAn events hire company · Events hireAn Automated AI Receptionist That Saves 25hrs A WeekAn events hire company was answering the same qualifying questions by hand on every website enquiry. I built an AI receptionist that asks them itself, so what reaches the team is a structured record that is ready to quote.Time Saved25hrs pwResponse Time Down99.9%View case studyClient growth case studyA local marketing agency · Marketing AgencyGrew Client Base by 100% Within 2 MonthsConstructing ideal marketing funnels combined with AI Lead Generation techniques that doubled a local marketing agency's client numbers within 2 months of implementation.Achievements10 ClientsTimescale2 MonthsView case studyWeb traffic case studyConfidential · Content and organic searchIncreased Web Traffic 370% Using An AI Copywriter & Content ResearcherWith a large focus on capturing long-tail-keyword web traffic it was clear this client needed two things: research that could keep up with the opportunity, and a way to publish against it consistently.Traffic Increase370%Conversion Increase60%View case studyAI marketing agents case studyA marketing agency · Marketing AgencyDeveloped Fit-For-Purpose AI Marketing AgentsAI Agents that automated a marketing agency's link building, copywriting, content research, blogging and social media content creation and posting.Time Saved35hrs pwStaff Cost Savings£3000pmView case studyMCP server integration case studyA London agency · Creative and BrandMCP Server Integration For Brand Assets StorageWorking with a top agency in London to incorporate a database of brand assets that their generative AI agents can pull from. Creating consistent, high-quality AI outputs every time.Editing Time Saved90%Cost Savings£2500 pmView case studyInsurance broker marketing case studyAlliance Insurance Brokers · B2B Insurance BrokingTook A Dorset Insurance Broker From Just Under 100% To 300% ROASA link building campaign that earned over 800 genuine backlinks, and a paid search overhaul built on blended advertising and CRM sales data, run across a six figure monthly ad budget.ROAS After 3 Months300%Genuine Backlinks800+View case studyInvestor lead generation case studyOwn company · Forex Trading SoftwareGenerated 90% Of A Trading Company's Leads Through Organic SocialHigh net worth investors do not search for trading software, they judge it on brand and relationships. So the whole strategy was organic video on TikTok and Instagram, funnelling followers into a single account.Share Of Company Leads90%Instagram Followers50k+View case studyBuilding and selling a marketing agency case studyOwn company · Digital Marketing AgencyBuilt A White Label Agency From Scratch And Sold My ShareLeft employment in 2019, ranked my own site at the top of Google inside four months, lost every client to lockdown, rebuilt to six figures within twelve months of incorporating, then co-founded and exited HAD Digital.Clients In Year One20+Bournemouth Search Terms#1View case study

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